Neuromarketing and consumer behavior

The knowledge of training academies, especially in the area of ‚Äč‚Äčmanagement, teaches us that the practical concept o

May 16, 2019

With technology evolving and competition heating up and retailers seeking to break through the clutter to increase their

May 13, 2019

We are in the “Era of the Customer.” They are smarter and better informed, they recognize that they have mor

May 07, 2019
The Last Mile and the Consumer Experience

In consumer trends, the last mile is a term used to describe the final step of the product journey before it reaches the

Apr 16, 2019
4 lessons to ensure the future of retail business

Among the main sectors that move the economy of the countries around the world, retail is undoubtedly the most dynamic.

Apr 01, 2019
In retail, data technology becomes strategic partner

In the last century, a retail company, to be successful, should have a good selection of products, good prices, and well

Mar 28, 2019

For physical businesses, it is essential to keep your business premises in order and protect it from thieves and other u

Mar 21, 2019
Get to know the strategy of the future of retail

Few market segments are as disputed as retail. Even with an enormous number of consumers every day, it is important to c

Mar 19, 2019
What are the challenges of an Omnichannel strategy?

Times have evolved. Consumers no longer have a mono channel relationship with brands. Currently the sale happens in a cy

Mar 13, 2019
Freshworks announces omnichannel routing engine

According to Microsoft's 2018 Customer Service Report, 59% of customers use three or more service channels to connect to

Feb 28, 2019

It is to be expected that by 2025 the habits of consumption will undergo several modifications. According to a recent st

Feb 22, 2019
Top Challenges of an Omnichannel Strategy

Times have evolved. Consumers no longer have a mono channel relationship with brands. Currently the sale happens in a cy

Feb 19, 2019
How important is omnichannel?

Twenty years ago, when you wanted to make a purchase, you should go to a physical store, located in a mall or downtown.

Feb 08, 2019
7 trends for retail and Digital Marketing in 2019

New regulations on data protection, video ad growth, broad adoption of AI in Digital Marketing, changes in media buying

Feb 01, 2019
2019 Corporate Events

Our event focus on innovation across a wide range of business topics and gives you the chance to network with up to 15

Jan 11, 2019